Méliuz, a Brazilian public company, has purchased $28.4 million worth of Bitcoin, equivalent to R$ 160 million, becoming the first company in Brazil and Latin America to adopt a Bitcoin treasury strategy. This move was approved by an overwhelming majority of the company’s shareholders.
The acquisition involved 274.52 BTC, marking Méliuz’s entry into the realm of corporate cryptocurrency holdings. CEO Israel Salmen announced the purchase, aiming to achieve a BTC yield. This strategy aligns Méliuz with other global companies like MicroStrategy that have integrated Bitcoin into their financial reserves.
Following the announcement, Méliuz’s stock has surged by 185% in the last month, reflecting investor enthusiasm for the company’s new direction.
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Source: https://thedefiant.io/news/markets/meliuz-acquires-274-52-btc-28-4-million-becomes-first-bitcoin-treasury-company-50e015d3